With so many elements working together, from the live show to the social rollout, the full picture can be hard to capture in words. This case video breaks it down clearly: what we built, why we made certain choices, and how it all connected to the bigger picture.

Bringing the late-night talk show concept to life started with sketches and moodboards that blended the Top Employer branding with a familiar late night show setting. The goal was to create a premium yet inviting setting that felt both professional and entertaining.

A lot of Top Employer companies and individuals wanted to share their achievements. To help them do this, we designed a Social Toolkit with ready-to-use assets. It made creating eye-catching social media posts a breeze, while keeping everything on-brand and consistent across all digital channels.